Brigid McNeill is a Professor of Education and Dean of Postgraduate Research at the University of Canterbury. She is an internationally recognised researcher in literacy education, with a focus on designing and evaluating evidence-based approaches that can be successfully implemented at scale. Professor McNeill works at the intersection of research, policy, and classroom practice, supporting schools and education systems to deliver literacy teaching that is effective, scalable, and sustainable. She is also the co-lead developer of the Better Start Literacy Approach.